AI Insights · Timothy · September 2023
Top 5 Social Apps Performance in New Zealand for Q3 2023
In Q3 2023, top social apps in New Zealand showed varied performance trends across downloads, revenue, and active users. TikTok, Bigo Live, Facebook, Grindr, and Instagram demonstrated notable fluctuations.
In Q3 2023, the top social apps in New Zealand exhibited diverse performance trends across weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insightful metrics for TikTok, Bigo Live - Live Streaming App, Facebook, Grindr - Gay Dating & Chat, and Instagram.
TikTok
TikTok demonstrated significant weekly revenue, peaking at around $62K in mid-July and fluctuating to $61K by the end of September. Weekly downloads ranged between 8.2K to 9.6K, with the highest downloads observed in early July. Active users hovered around 1.1M to 1.2M, maintaining a steady presence throughout the quarter.
Bigo Live - Live Streaming App
Bigo Live's revenue saw peaks and troughs, with the highest weekly revenue reaching approximately $17K in mid-August. Downloads remained relatively stable, fluctuating between 1.3K to 1.6K. Active users showed consistency, staying around the 20K mark throughout the quarter.
Facebook's weekly revenue saw a gradual increase, peaking at about $9K in early August. Downloads showed a consistent pattern, ranging from 9K to 10K, with a slight increase towards the end of September. Active user numbers remained remarkably high and stable, averaging around 3.3M throughout the quarter.
Grindr - Gay Dating & Chat
Grindr's revenue fluctuated, peaking at approximately $11K in late September. Downloads were relatively low but steady, ranging from 433 to 521 weekly. Active users showed a slight decline, averaging around 10K to 11K throughout the quarter.
Instagram's revenue saw minor fluctuations, peaking at around $6.3K in late August. Weekly downloads ranged between 7.4K to 8.7K, with the highest downloads in early July. Active users remained strong, averaging around 1.6M throughout the quarter.
For more detailed insights and trends, visit Sensor Tower.